BSB40615 Certificate IV in Business Sales
CRICOS Course Code: 089326J
Level up your sales and marketing skills to unlock the secret of starting a successful business. In this certificate you’ll learn about building networks, addressing customer needs, profiling the market and developing a sales plan. If you are looking to establish a business, restructure an operational business, or you just have an appetite for entrepreneurship, sales and marketing, this is the certificate for you.
Study: 21 weeks // Supervised Study: 3 weeks // Holidays: 6 weeks
14 hrs / week
6 hrs / week
Sales Manager // Customer Service Manager // Start Your Own Business
Academic Entry Requirement
Students must provide evidence of successful completion of:
Please note: Home country evidence is accepted and must be translated
English Entry Requirement
Students must pass a minimum of one of the following English Requirements:
Please note: All English evidence provided must be within a 2 year validity period. Either within two years before the application is made, or within two years of the visa grant
Course Resource Requirements
The following resources are required to complete this course:
Computer Requirements: Students will require continual access to their own laptop computer during class and outside of class to meet distance education requirements
Please note: Students are required to purchase these items at their own expense
You may be eligible for Credit Transfers if you hold the same unit(s) from another provider. To be eligible; you must present your certified qualification at enrolment stage, together with the completed ‘Course Credit Form’. Once assessed, you will be notified of the outcome. Should your achieved units be equivalent, your CoE/course duration will be reduced according to the amount of time needed to complete the outstanding units.
BSBCUS402 Address customer needs
Without customers a business does not exist. They are the driving force behind any business and understanding their needs is at the centre of every successful business. This unit will help you to understand your customers, satisfy complex needs and manage networks to ensure their needs are addressed.
BSBMKG401 Profile the market
BSBMKG414 Undertake marketing activities
Targeting the right market for your product is essential for success. Just a small percentage of the general population will buy your product or require your service. This means the more accurately you target them, the less effort will be required to achieve your business goals. In this unit, entrepreneurs learn how to segment their customers, apply marketing activities and create a marketing plan.
BSBSLS408 Present, secure and support sales solutions
One of the biggest challenges for any sales person is to secure a sales opportunity. Research out of Harvard Business School says American families buy the same 150 products repeatedly. So, what is the trick to get potential customers to try your product and trust your business? Learn how to prepare for a sales presentation, present a sales solution, respond to buyer signals, negotiate and finalise a sale and of course support post-sale activities.
BSBSLS407 Identify and plan sales prospects
Successful entrepreneurs say a good sales prospect plan should be short, simple and to the point. It’s a strategic and tactical plan for acquiring new customers, growing existing clients and making and/or exceeding the sales quota. In this unit you will learn how to employ prospecting methods, qualify prospects, manage prospect information and write an individualised sales plan.
BSBSLS501 Develop a sales plan
BSBSLS502 Lead and manage a sales team
Want to boost your business? It’s time to learn how to develop a sales plan and manage your team. Businesses are increasingly seeking to boost their sales operations to capture more market share. To be successful businesses need a motivated and dynamic sales department and this requires specific tools and techniques. Discover how to identify organisational strategic direction, establish performance targets, develop and review a sales plan, direct a sales team and evaluate performance.
BSBPRO401 Develop product knowledge
BSBCMM401 Make a presentation
Entrepreneurs need to be able to find their niche in the marketplace and reach their target market. This means you need to understand your product and what makes it different to your competitors. Learn how to convert product knowledge into benefits, evaluate competitor products and prepare, deliver and review an awesome presentation to persuade your audience!
BSBREL402 Build client relationships and business network
Relationships matter! They are the foundation on which your business should be built and they need to be nurtured. Maintaining and improving ongoing relationships with clients and building a comprehensive network will help your business to soar to new heights! In this unit you will learn how initiate interpersonal communication with clients, establish management strategies and maintain ongoing relationships with customers and your network.
During this time your mentor will deliver planned training sessions which are aimed to give you the knowledge and skills required for the unit. Activities may include presentations, group work, interactive games or a range of other hands on and engaging experiences.
Collaborate (facilitated learning)
Your mentor will facilitate your learning during this time and provide guidance and assistance to complete assessment tasks that were introduced in the workshop sessions. You will work either collaboratively on projects and tasks, or complete independent research activities.
Online Course Hub (on-line learning portal)
The course hub provides you with a wide range of learning resources to guide your distance education. You will be able to access a variety of quality resources in your own time.
Facebook Group (communication and conversation group)
Your mentor will lead conversations and communicate information related to your study. You will be encouraged to share ideas and collaborate with your class peers about project work.